Instagram

You may soon have a new way to customize your Notes on Instagram, with IG’s team experimenting with color and emoji options that you can dress up your Notes with. As you can see in this explainer, shared by app researcher @varma.adwaith,…

Meta’s looking to get more people cross-posting, this time via a new prompt on Threads, which suggests that users share their Threads posts to IG Stories as well. As you can see in this example, shared by social media expert Matt Navarra,…

Instagram’s expanding its AI age-checking process, in order to ensure more teens are using its various safety measures and systems, while it’s also rolling out new notifications for parents to help ensure their teens are aware of online…

It’s finally here. After months of previews, Instagram has now launched its new video editing app, which it’s creatively titled “Edits.” Essentially, Edits is Instagram’s answer to CapCut, the video editing platform published by TikTok…

Meta’s adding some new elements to its paid verification offering for brands, including a sneaky new in-app warning that’ll push more businesses towards subscribing to its blue tick subscription service. First off, Meta’s testing out a new…

Here’s a simple, yet potentially impactful update for Meta’s Advantage+ Catalog campaigns. Now, you can add “dynamic overlays” to your catalog ads, showing price, discounts, etc., presented as a sticker type element on the product image.…

As it continues to integrate more AI elements into virtually every aspect of its systems, Meta has provided an update on how its AI tools are helping advertisers improve campaign performance, while also highlighting its latest “Advantage+…

Looking for ways to boost your Facebook and IG ads performance? Reels ads could be a good option, with Reels views increasing across both apps, and becoming a bigger part of the broader content experience on both. Indeed, late last year,…

After adding its engagement-focused Blend option for Reels sharing last week, Instagram is also working on another way to encourage more interaction, this time within Stories. As you can see in this example, posted by app researcher…

Meta’s click to messaging ads have seen significant growth of late, with the promotions helping brands tap into the familiarity and intimacy of DMs, and sparking immediate connection. Indeed, Meta has reported that click-to-message ads, in…