Instagram

Hey, remember how Meta sort of announced a plan to integrate millions of AI-powered profiles into Facebook and IG, and everybody was upset about it for a few days, but then Meta didn’t say anything else, and we all just sort of forgot that…

Meta’s announced a heap of new AI-powered tools to help advertisers maximize the performance of their campaigns, utilizing insights from overall ad response on the platform in order to drive more engagement, and ultimately conversions. As…

What’s the best time to post to each social med platform? The answer, of course, is relative, with various factors coming into play, including the specifics of your business, your target audience, regional considerations, the content that…

I can’t imagine why anybody would want this, nor why Meta thinks that anyone would want it, while I also can’t see it having an overall positive impact on social media interaction. But… Apparently, Instagram is now experimenting with…

Dive Brief:  E.l.f. Cosmetics is stepping into the world of telenovelas, a type of soap opera primarily produced in Latin America, for a new campaign based in Mexico, per a press release. “Descubre e.l.f.ecto” — which translates to…

After working on its integration with Google Analytics over the last year, Meta is now inviting more ad account managers to link their Google Analytics data into Meta’s system, in order to feed in more traffic insights to help improve ad…

Brace yourself for a new influx of misleading posts on Facebook and IG, with Meta announcing that it’s launching the first stage of its Community Notes rollout early next week. Well, it probably won’t actually lead to a sudden rush of…

Are you considering investing in Facebook and Instagram ads for your business? Want to create compelling ads that convert viewers into your desired action? The team from Bannersnack share their tips for success in this infographic. They…

Looking to get a better handle on Facebook advertising, and the varying elements of Meta’s ad systems? This could help. Meta’s chief marketing officer and VP of analytics has anounced a new book called “Click Here”, which will provide…

Instagram is moving ahead with its testing of “Blend”, a new feature built into messaging that will enable you to view a co-operative feed of AI recommended Reels for you and a friend. Instagram’s been testing Blend for more than a year,…