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Meta Updates Audience Targeting Options for Advantage+ Catalog Ads
Here’s a quick, but potentially valuable note for users of Meta’s Advantage+ catalog ads. As part of Meta’s broader push towards its automated ad targeting elements, it’s removing the “Audience Types” option for Advantage+ catalog ads with…
Instagram Adds In-Stream Translations for DMs
Instagram has added a new translation option, with users now able to translate their DMs in-stream. As you can see in this example, shared by Jonah Manzano, you can now translate IG DMs within the app, with a new option enabling you to…
Meta Posts Solid Results in its Q4 and Full-Year Update
Meta has posted its latest earnings results, covering Q4 2024, and despite the ongoing and consistent predictions of the collapse of Zuckerberg’s Facebook empire, the actual data shows that Meta continues to go from strength to strength.…
Instagram Image Dimensions for 2025 [infographic]
Looking to maximize your IG presence in 2025? If so, you need to make sure you’re putting your best foot forward, which means aligning with Instagram’s image sizing and display guidelines for optimal presentation. Luckily, Instagram has…
Meta Announces New Personalization Elements for Meta AI
Meta’s looking to enhance its AI assistant with new memory features, that will give it more capacity to recall and refine its responses based on your personal preferences. As explained by Meta: “While Meta AI is on track to become the most…
Instagram Shares Algorithm Insights To Inform Strategy
Looking to improve your performance on Instagram in 2025? This will help. Instagram chief Adam Mosseri has kicked off a new video series in which he’s planning to outline the key factors that power its algorithms and will ultimately…
Instagram Adds New Features for the Holidays
Instagram’s adding some new features for the holidays, including Collages for Stories, seasonal “Add Yours” templates, new fonts, chat themes, and more. First off, on Collages. Last month, some IG users reported seeing a new “Collage”…
Instagram Implements Screenshot Blocking for View-Once Media
After it was first spotted in testing back in August, Instagram is now implementing screenshot blocking for all DMs exchanged in “Vanish Mode,” or when “View Once” is active for content. As you can see in this example, posted by app…
Meta Pushes Ahead on AI Development Despite Risks
Honestly, Meta’s approaches to both AI and VR development and integration are wildly conflicted, based on its internal statements and notes on such over time. On one hand, it’s adding generative AI everywhere, and prompting you at every…
Meta’s Plan to Unleash AI Bot Profiles in its Apps Could Actually Work
If you thought that 2024 was a big year for social platforms pushing AI elements into their apps, you ain’t seen nothing yet, with Meta looking to bring even more AI to your feeds over the next year. How is it going to do that? Well, aside…