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Meta has published a new report, in conjunction with National Research Group, which looks at how Meta’s platforms help support sporting engagement, and drive sports fandom through communities, evolving digital experiences, and more. Which…

Snapchat is rolling out some new options to help drive ongoing engagement and cater to group chats in the app. They are “Infinite Retention,” which enables users to save their chats in the app ongoing while “Group Streaks” will provide…

Looking for ways to ensure you’re tapping into key opportunities for your brand this upcoming holiday season? Ensuring that you’re aware of the latest trends in your niche is key to maximizing your potential, and there’s a range of tools…

Instagram has expanded access to its “Shots” quick image sharing feature to more regions, which enables you to capture a moment and share it with your connections in the app. Which feels like a layover from the BeReal trend of 2022, and…

Instagram’s new virtual pet features are now being rolled out to some users, which enables you to capture photos with your digital companion in the app. As you can see in these examples, posted by app researcher Jonah Manzano, some users…

Instagram has added a couple of additional metrics for Reels creators, providing more data on your content performance, so you can optimize for the most valuable elements. First off, Instagram’s added a new “Retention” chart for each of…

Meta has announced some new ad options at its annual Brand Building Summit, including more options for Reels ads, new ad formats for Threads, and additional qualifiers to help guide its AI-powered ad targeting. First off, on Reels…

Meta has announced some new updates to its variation of Community Notes, which it’s gradually expanding as it learns more about how people are using notes, and how it can improve the notes system. First off, Meta will now enable users to…

Meta’s provided another way for advertisers to better guide their AI-generated ads, with marketers now able to list words that they want to exclude from AI-generated ad copy in-stream. As you can see in this example, shared by Meta ads…

Instagram is rolling out the option to pin your own comments on your posts, which will provide another way to expand upon your text captions, and add additional info within the comment stream. Instagram added the option to pin comments…