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Instagram Chief Says Edits App Coming Soon, Will Be Available for Free
Hey, remember how Instagram was hyping up its separate “Edits” app ahead of a planned March release? Yeah, that obviously didn’t happen, but Instagram chief Adam Mosseri has today provided an update on the work that’s going into its…
Meta Announces New Partnership with UFC
Meta has signed a new deal with the UFC, which will see the combat sports league post more exclusive content to Meta’s apps, while Meta will also become the “official fan technology partner” of the Dana White-led group. As reported by…
The Best Times to Post in 2025 (Based on 30k Brands/Creators)
Yes, I know that these guides can be overly specific, and that there are nuances for every brand and industry. But best times to post overviews can assist in your planning, by giving you some additional considerations for your own…
Instagram Adds Double Speed Playback Option for Reels
Instagram has rolled out a much-requested feature for Reels, with users now able to watch its short video clips in 2x speed if they choose. Which, considering that Reels are generally only a minute or so long, seems unnecessary. But then…
Meta Outlines How Its AI Systems Are Powering Better Campaign Performance
Meta has provided a new overview of the AI back-end that’s powering its ad targeting process, in order to provide more context as to how its ad systems are evolving, and driving better results for ad partners. In the new explainer, Meta…
Instagram Is Adding ‘Re-Posts’ To Amplify Content
Here’s a small tweak that could have a big impact on IG. According to an updated overview of “re-posts”, content that you re-share in the app may now appear within the feeds of your followers in the app. As you can see in this overview…
Instagram Adds March Madness Themed Features
Instagram’s added some new features for March Madness, providing more ways for fans to engage with college basketball in the app. First off, IG’s added some new basketball animations that will appear on Notes when you use certain keywords.…
Instagram Launches Schools Partnership Program to Protect Teens
As part of its broader effort to keep young users safe within its apps, and reduce instances of cyberbullying, Instagram has announced a new schools partnership program, which is designed to help teachers and educators report potential…
Meta Continues to Integrate AI Bot Profiles into its Apps
Hey, remember how Meta sort of announced a plan to integrate millions of AI-powered profiles into Facebook and IG, and everybody was upset about it for a few days, but then Meta didn’t say anything else, and we all just sort of forgot that…
Meta Adds a Range of AI-Powered Ad Updates for Facebook and Instagram
Meta’s announced a heap of new AI-powered tools to help advertisers maximize the performance of their campaigns, utilizing insights from overall ad response on the platform in order to drive more engagement, and ultimately conversions. As…