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Instagram Announces Latest Updates for Edits App, Including More Transition Effects
Instagram continues to roll out more updates for its new Edits app, with another set of new creative tools now available in the video customization platform. This week, Edits has added three more features: More transitions: As you can…
Instagram’s Testing an In-App Teleprompter Feature for Edits
Instagram’s developing a new, in-app teleprompter display within its new Edits app, in order to help creators present to camera in a more natural and engaging way. As you can see in this example, shared by app researcher Alessandro…
Meta’s Reportedly Planning to Enable Fully Automated Ad Campaigns by Next Year
News flash: Meta’s looking to enable fully automated ads by 2026, which will see advertisers activate a campaign by simply inputting their business URL, then letting Meta’s AI creative and targeting systems do the rest. The Wall Street…
X Looks To Expand Its Video Push With Originals
X is looking to sign-up more original content, as part of its expanded video push, with the launch of a new “X Originals” moniker for its expanding slate of programming. As explained by X: “Over the last year, we’ve released a slate of…
LinkedIn Adds More Post Analytics To Help Guide Content Strategy
LinkedIn’s adding some additional post analytics elements, in order to provide more insight into how your content is driving engagement and interaction in the app. As you can see in this overview, LinkedIn’s adding some new sections to its…
Meta Says Community Notes Is Working Based on Latest Enforcement Data
Meta says that changes to its moderation and enforcement approach, including the shift to a Community Notes, are working, with its latest transparency reports showing that it saw a 50% reduction in enforcement mistakes in the United States.…
Instagram Adds Native Support for 3:4 Images
Here’s a small, but potentially handy new IG update. Instagram has announced that the platform now supports 3:4 aspect ratio photos, which is the native format for more phone cameras. As you can see in these examples, now, when you post an…
Are AI Chatbots Taking Over Online Search? [Infographic]
Are AI chatbots really taking over online search, and just how long will it be before Google is supplanted by AI tools? While trends are definitely shifting towards AI, with Google recently seeing its first ever decline in search volume,…
Key Social Media Marketing Trends for 2025 [Infographic]
Is your 2025 social media marketing approach still following 2022 social media trends? It’s easy to get locked into habitual approaches, but with social media usage habits changing so significantly, over the last few years in particular,…
An Overview of Each Platform’s AI Tools for Advertisers
With Google adding a range of new AI ad creation options this week, it’s worth taking a moment to consider the expanding array of AI assistance tools now available to marketers, with each of the major platforms now offering various…