15 Amazon Black Friday 2025 Deals That Are Actually Worth It
From viral skin care to luxe basics, these are the deals I can’t stop thinking about.
- An InStyle shopping writer did the research and found the 15 most essential Amazon Black Friday deals.
- The best deals feature 35 percent off the Ugg Classic Micro Boots, $7 Hanes EcoSmart Crewneck Sweatshirts, and $32 off the Coach Willow Tote.
- Amazon’s Black Friday sale is live right now and runs through December 1—Cyber Monday.
I’m shouting from the rooftops: Amazon’s Black Friday sale is here in all its affordable glory, and I’ve been scrolling since dawn. After hours of deliberation, I curated the 15 most worth-it deals the online retailer has to offer. But even though the deals are easy to want, they’re not exactly easy to sift through. With literally millions of discounted products, it’s only natural to feel a bit overwhelmed.
I woke up early to make it easier to find the gems amid the chaos. My top picks include staples and special-occasion finds alike, like a pair of endlessly wearable Adidas sneakers, a goldilocks Coach bag, rarely-on-sale Dyson Airwrap, and the cutest Ugg shoes you’ve ever seen.
Grab your wallet and read on for the 15 deals you’d be sorry to skip during Amazon’s Black Friday sale.
Best Amazon Black Friday Deals
- Staple Sweatshirt: Hanes EcoSmart Crewneck Sweatshirt, $7 (Originally $13)
- Never-on-Sale Uggs: Ugg Classic Micro Boots, $98 (Originally $150)
- Cool-Girl Jeans: Levi’s 94 Baggy Jeans, $35 (Originally $80)
- Essential Bra: Vanity Fair Beauty Back Smoothing Minimizer Bra, $18 (Originally $50)
- Oprah-Loved Brand: NYDJ Teresa Trouser Jeans, $47 (Originally $119)
- Everyday Coach Tote: Coach Willow Tote, $318 (Originally $350)
- Sleek Kicks: Adidas Breaknet Sneakers, $49 (Originally $65)
- Soft and Seamless Bra: Puma Seamless Padded Sports Bra, $7 (Originally $28)
- Meghan Markle-Used: Medicube Collagen Jelly Cream, $12 (Originally $20)
- $69 AirPods: Apple AirPods 4, $69 (Originally $129)
Hanes EcoSmart Crewneck Sweatshirt
$13
The Hanes EcoSmart Crewneck Sweatshirt is a chilly-weather basic everyone should have in their wardrobe—full stop. It’s lined with thick fleece that delivers major coziness, but the silhouette is anything but bulky. Plus, it pairs effortlessly with everything from a denim mini skirt to tailored trousers to pajama pants. For $7, it really doesn’t get much better than this.
Levi's 94 Baggy Jeans
$80
Almost every pair of jeans I own is from Levi’s, and the 94 Baggy Jeans are at the top of my wishlist. Relaxed, lived-in jeans are my favorite style, and I appreciate how this mid-rise cut provides that essential looseness while still letting my curves shine through.
Vanity Fair Beauty Back Smoothing Minimizer Bra
$50
This bra changed my life. Before I bought the Vanity Fair Beauty Back Smoothing Minimizer Bra, I was relying on wimpy bralettes for support and feeling totally defeated. This option, however, is so comfortable and lifting, while still toning down my bust on days when I want a little less bulk. I can’t believe how cheap it is right now.
Ugg Classic Micro Boots
$150
When Ugg shoes go on sale, I pay attention—and these Classic Micro Boots are calling my name. They’re a fresh take on the standard higher-shaft Ugg, but with the same cozy charm and fur interior that feels like a warm hug for your feet. These would look so cute with a pair of colorful crew socks—or something mesh or lace to mix things up.
NYDJ Teresa Trouser Jeans
$119
Oprah loves the denim brand NYDJ (Not Your Daughter’s Jeans), and the Teresa Trouser Jeans are a perfect example of why. The modern silhouette strikes the ideal balance between wide leg and flare, while the stretch ensures a comfortable, sculpting fit. They’re casual, but slightly more refined than your average jean.
Coach Willow Tote
$350
This everyday, discounted Coach Willow tote is the perfect size for all your essentials, including a 13-inch laptop. The slightly glossy pebbled leather adds a chic edge, and the center-zip compartment divides the interior to keep your most precious items safe and easy to find. If you’ve been searching for a new work bag, Willow is your girl.
Adidas Breaknet Sneakers
$65
Over the past year or so, the chunky sneaker trend has given way to a sleeker silhouette with stylish retro vibes. Gen Z may have led the charge, but now Hollywood’s coolest moms—think Jennifer Lawrence and Katie Holmes—are all in. Adidas’s Breaknet Sneakers are an easy way to elevate your sneaker game, and at 25-percent-off for Amazon’s Black Friday sale, I’ll definitely be ordering a pair.
Puma Seamless Padded Sports Bra
$28
As someone with a bigger bust, I need all the support I can get—but I can’t stand the poking and prodding of underwire bras. That’s why I turn to more comfortable wireless options like this seamless pick from Puma, which offers lift and security sans stabbing.
Medicube Collagen Jelly Cream
$20
Medicube’s Collagen Jelly Cream is your shortcut to glass skin. This K-beauty best-seller evens, hydrates, and improves skin firmness using hydrolyzed collagen, niacinamide, and hyaluronic acid. One shopper noticed more hydrated skin and less puffy under-eyes after just a few days of use.
Apple AirPods 4
$129
At this point, my Apple AirPods are as essential as drinking water. When I saw that they were on sale for $69, I couldn’t believe it. I already have a pair, but I sprinted to checkout to grab these as a holiday gift.
Bissell Little Green Multi-Purpose Portable Carpet and Upholstery Cleaner
$124
The fan-favorite Bissell Multi-Purpose Portable Carpet and Upholstery Cleaner is a surefire way to step up your cleaning game, as it removes deep stains, pet odors, dust, and spills from carpets, couches and beyond. The discounted Little Green model is petite but powerful with over 75,000 five-star ratings on Amazon.
Wiholl Long-Sleeve Top and Pants Lounge Set
$47
A good lounge set is everything, and this one from Wiholl with a long-sleeve V-neck pullover and matching wide-leg pants is a great place to start (or build out) your collection. It’s super laid back without skimping on chicness, and it’s perfect for travel days, hanging out at home, coffee dates with friends, or whatever other occasion calls for comfort.
Bagsmart Tote Bag
$46
Bagsmart’s puffy tote bag is all the things—spacious, water-resistant, packed with pockets, and exceptionally versatile. Swap it in as a more stylish version of a gym duffel, use it as your work bag, or enlist it as your carry-on or personal item when traveling. It’s comfortable to wear, and the puffer-like design gives it an elevated look.
Dyson Airwrap
$650
Dyson hair tools rarely go on sale, but Amazon’s Black Friday deals have something to say about that. The Airwrap is coveted for its damage-minimizing technology, easy-to-maneuver curling function, and multi-use attachments. Even at full price, it’s a worthwhile investment—but $150 off definitely sweetens the deal.
Benevolence LA Plush Velvet Jewelry Box
$25
When an Oprah-loved product is both cute and functional, I’m all over it. The Benevolence LA Plush Velvet Jewelry Box keeps my jewelry safe and organized whether I’m at home or on the go. Bonus points for the petite built-in mirror.
There are so many Amazon Black Friday deals to shop before the sale ends on December 1. Browse my favorites before they sell out.
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